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Some success stories unfold gradually. Jason Koenitz’s? It happened fast—and it’s one of our favourite career launches to date.
A Winner from the Start
Jason was one of our standout HTxPOP! Photography Model Search winners last year—a collaboration between Hunter Talent and POP! Photography that searches for fresh faces with real potential. From the moment Jason entered, it was clear he had something special: natural confidence, an easy presence in front of the camera, and the kind of energy that translates beautifully on screen.
It Started with a Stunning Photoshoot
Winning the model search earned Jason a professional photoshoot with POP! Photography—and the results were nothing short of remarkable. The images captured exactly who Jason is: confident, natural, and completely at ease in front of the lens. It was those very photos that caught the attention of casting directors and set the wheels in motion for what was about to unfold.
A great photoshoot doesn’t just build a portfolio—it opens doors. For Jason, it opened a very big one.
First Audition, Major Booking
After joining Hunter Talent, Jason’s very first audition was for a Coles commercial—one of Australia’s most iconic and widely recognised retail brands. For a newcomer to the industry, landing an audition of this calibre straight out of the gate is already exciting. Booking it? That’s extraordinary.
Our team walked Jason through the submission process step by step, but honestly, he barely needed the guidance. He’s a natural—confident, willing to give everything a go, and completely at ease in front of the camera. That attitude made all the difference.
In His Own Words
Jason’s experience on set reflected everything we strive to provide every talent we represent. He shared on our Google reviews:
“Had an amazing time during my first ever TVC with Coles, being fabulously supported by Hunter Talent. Everything went smoothly and communication and engagement from HT was awesome.”
That kind of feedback means everything to us. Behind every booking is a team working hard to ensure our talent feel supported, informed, and confident every step of the way.
The HTxPOP Model Search Difference
Jason’s journey is a testament to what the HTxPOP! Photography Model Search is designed to do—discover genuinely talented individuals and give them a direct pathway into the industry. From a stunning photoshoot to a national television commercial, his story proves that the opportunity is real, the support is genuine, and the results speak for themselves.
Congratulations, Jason—from Model Search winner to Coles commercial star. We couldn’t be prouder.
Interested in joining Hunter Talent or entering our next model search? Visit huntertalent.com.au
Frequently Asked Questions
How old do you have to be to start modelling?
You can start at any age, but you need your parents’ permission if you’re under 18.
Do you have to be tall to be a model?
Not anymore! There are opportunities for people of all heights, especially in commercial and social media modelling.
How much money do models make?
It varies a lot. Some models make a little extra money, while others make it their full-time job.
Is modelling only for girls?
No! Boys and men can be models too. There are lots of opportunities for male models.





